There are a ton of websites, books and gurus out there that tell you how to make money on the Internet.  Blogging has become a profitable industry all on its own.  A micro economy full of Internet marketers, mommy blogger's, tech guys,  affiliate marketers and much more. But what if your not interested in using a blog for any of those? What if your an entrepreneur or executive and want a business blog to increase leads, improve communication or brand your company. That's what I want to focus on.  Using a business blog to promote your company, self , product or service. I've blogged for our company Lazzara Yachts since 2004 and many people ask both how and why I got started. Here are some of the things I've learned over the years.

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